Ask anyone in the street wear scene what their must-have piece is and you’re likely to hear one brand mentioned more than any other: Essentials. Founded by Jerry Lorenzo in 2013, Essentials has rapidly become one of the most coveted brands in street wear, thanks to its sleek and minimalist designs. While the brand’s essentials hoodie are particularly popular, its entire range – which includes T-shirts, jackets and pants – is highly sought-after by fashion-savvy consumers. So how did Essentials become such a big name in street wear? Let’s take a look at the story behind this rapidly rising brand. Jerry Lorenzo had always been interested in fashion, but it was while working as a music industry stylist that he really began to develop his eye for style. After helping to dress some of the biggest names in hip-hop, including Kanye West and Jay-Z, Lorenzo decided to launch his own clothing line.
Essentials were born. Lorenzo drew inspiration for Essentials from a number of sources, but one of the most important was his own personal style. “I like to dress very clean, very classic – kind of like how my dad dressed,” he told GQ magazine. “I take a lot of cues from him.”
This classic, understated aesthetic is evident in all of the Essentials’ designs for essentials hoodie men. Another major influence on the brand is Lorenzo’s Christian faith. He has said that his religion is a big part of his life and that he wants to reflect this in his clothing. This is why many of Essentials’ pieces feature religious iconographies, such as crosses and angels. The combination of Lorenzo’s influences – music, fashion, and religion – has helped to create a unique brand identity for Essentials. But it’s not just the designs that have made the brand so popular; it’s also the quality of the garments themselves.
All of the Essentials’ clothing is manufactured in Los Angeles, using premium materials such as Italian fleece and Japanese denim. This attention to detail ensures that each piece is built to last, which is something that fashion-conscious consumers are increasingly looking for. It’s no wonder, then, that Essentials has become one of the most coveted brands in street wear. Thanks to its stylish designs, top-quality construction, and strong brand identity, it’s easy to see why the brand has such a loyal following. If you’re looking for the latest must-have piece, Essentials is definitely worth checking out.